I agree Withnail.... of course no guarantee but in a lower division, they *should* win more than they lose... will be a tough league to win promotion from but even being in with a chance of playoffs at the end of the season should keep it exciting..
And as you say, teams bringing big away followings will also attract more locals for the *big* games, get a good atmosphere in the ground and just generally make it a bit better on match days.
Sounds from the meeting the other night, like the commercial team in place down at the Rangers might have a bit more marketing / promotions sense to them so if they carry that through, should be an exciting season.