Radio for Staffordshire

It's great that Stafford now has its own radio stations - Stafford FM. and Stafford Radio However, whay about the county of Staffordshire? We have Signal Radio in Stoke, Cross Rhythms, Six Towns Radio and (of course) BBC Radio Stoke. Leek Has Morlands FM and Touch Radio in Burton and Lichfield.

But why not have a radio station that serves the whole county?
 
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