Too busy for statistical reporting

[theflamingred]

I currently have a whopper of a work load on at the mo and, besides other things, need to get cracking on an investigation in to the most suitable web statisical reporting package/solution. Preferably free although any services not charging outlandish fees would be considered.

Anyone had an experiences (gems or horrors) of late that'll help me get started on this and save me a couple of hours of ground work?

Enterprise level site, Microsoft server, currently no highly bespoke reporting required. Will need to give appropriate figures to show conversion, ROI and all the usual boring business gumpf that makes the suits smile.

Please don't just list available options - I pretty much know what these are. Am after personal experiences and anecdotal evidence.

Cheers muchly in advance.

 

[tek-monkey]

How much detail are we talking here? Is google analytics too simple?

 

[theflamingred]

Google Analytics will be one solution I shall be looking at. I will need to present more than one though.

Need as much as possible - if it's possible someone wants it! (How's that for a vague answer).

Page impressions (per visit - per visitor - per day - per month etc)
Conversion rates (page impressions for particular page vs. how many people download associated document or fill out enquiry form)
Use of redirects
Bounce rate
Usual length of visit stuff and exit pages
Various ratios (visitors : exits on any particular page)
Errors
Needs to track three servers if possible (one for main website, one listing our product database and one that is our document and media storage).
Would be good to get data by individual areas of the site - which is a pain cause it's a CMS pumping out ASP at root level - no directories by which to easily sort data.

Must give out nice easy to understand kinda reports (yep - similar to Google).

Currently managing this through legacy system of mega complicated spreadsheets and pivot tables