I'm happy to see others agree with me on getting people out of there cars.
By nature I'm a lazy person and would happily drive everywhere, but because of the ease of access to my work via the disused railway line, it is actually quicker for me to cycle than drive. I know this because I timed the journey to work by car with no traffic, and the cycle to work, obviously, no traffic
If cycling and walking were quicker and easier, i.e road priorities to pedestrians and cyclists as already suggested, some would move to those methods. However, I think it needs more. Like a previous poster says car parking has to be prohibitively expensive to prevent people wanting to drive to town.
The price of the bus is ridiculous though in Stafford. £5.40 return for one adult and one child from Common to town. Outrageous. I got a flight to Amsterdam for £5.50!!!! Not exactly the point, but Stafford has an OK bus service that I can't afford/refuse to afford to use!
We need joined up thinking and a real will at the top level to get cars off the road.