Goodbye Cadbury

Gramaisc

Forum O. G.
National security? What could be more important than stopping Dairy Milk from being turned into Hershey-like insipid wax with homeopathic levels of cocoa content?
 

Withnail

Well-Known Forumite
Ther was an interesting article on Beeb news t'other day feeding Cadbury's choc to our pond removed cousins and they proper loved it. Which, if nothing else, gives credence to reports that yankchoc must be pretty bad.
 

Gramaisc

Forum O. G.
I have eaten Hershey and it is like eating a candle that has been in a drawer with some chocolate for half an hour - about a week ago.
 

db

#chaplife
Withnail said:
Ccoa solids...need...cocoa solids...
funnily enough, it's the absence of cocoa solids that gives british chocolate its distinctive flavour and texture.. if you try "real" chocolate (e.g. that 70% stuff you use in cooking, and birds eat it cos they convince themselves it's healthier) it's far more brittle and doesn't possess any of the nice, creamy flavour..

uk chocolate tastes the way it does because rationing in the war meant that chocolate producers couldn't actually procure much cocoa to put in their chocolate, so they started packing loads more sugar and other stuff by way of substitute.. thus, the sickly sweet (in a good way), pale "milk chocolate" was born.. the great unwashed developed a taste for it, so even when rationing was over the recipe remained..

i'm writing all this off the top of my head, so it's entirely possible that i just dreamed all this and it's complete bollards..
 

db

#chaplife
cookie_monster said:
dirtybobby said:
i'm writing all this off the top of my head, so it's entirely possible that i just dreamed all this and it's complete bollards..
wiki says.....


x
that's just a link to wikipedia's entry on different types of chocolate, it doesn't mention the war, or rationing, or why our chocolate is so different, etc. :?:

maybe i phrased part of my post incorrectly.. i didn't mean to say that milk chocolate was created as a result of rationing, just that the british variant that we all hold so dear was a result of restrictions on cocoa content! hold on, i'll have a google..
 

Withnail

Well-Known Forumite
Hence if the yanks love it theirs must be bad. It is not long ago that Brit Choc was threatened with not being able to call its products chocolate in the EU but chocolate 'flavoured'. I don't know what happened to that idea.
Don't get me wrong, i love the stuff, but the difference is comparable to espresso/instant coffee. I also love both of those.
 

db

#chaplife
i can't find any links to support my blatherings, so there's a reasonable chance it's all guff :haw:
 

cookie_monster

Well-Known Forumite
dirtybobby said:
that's just a link to wikipedia's entry on different types of chocolate, it doesn't mention the war, or rationing, or why our chocolate is so different, etc. :?:
i thought it did by explaining the legal requirements necessary to call the product chocolate and how they differ between the EU and the US.

it also explains the different types of chocolates and the indgredients that give their distinct flavours/qualities.

well, in my eyes it did anyway...even if it didnt uphold the rationing story.

In the 1870s, Swiss confectioner Daniel Peter invented the process of solidifying milk chocolate using condensed milk, which was invented by Henri Nestle in the 1800s.[3]
x
 

Withnail

Well-Known Forumite
Sounds entirely plausible ( the rationing thing ) to me. I was assuming that yank choc tastes un-chocolatey becuase it has an even lower cocoa butter content than ours (typically 20-25% in milk chocolate) though i haven't checked this out.
The question is do Kraft merely want to eliminate competition or do they want to acquire a better quality product ?
 

Francis

Well-Known Forumite
Withnail said:
Sounds entirely plausible ( the rationing thing ) to me. I was assuming that yank choc tastes un-chocolatey becuase it has an even lower cocoa butter content than ours (typically 20-25% in milk chocolate) though i haven't checked this out.
The question is do Kraft merely want to eliminate competition or do they want to acquire a better quality product ?
I wondered the same thing. I would hope that Kraft is so impressed with the Cadbury products that they want to be associated with that. Ah, one can hope.

I know when I talked to my family about the Kraft takeover my mother almost cried that she may not be able to have creme eggs again. I think she has started to stockpile them.

~Francis
 

Mr X

Well-Known Forumite
Gramaisc said:
Closures and job losses were the main concerns with the Kraft takeover, and I thought that they had made it clear they had no plans to close factories or make redundancies - it's not been long since they took over and already they've announced a closure.

Hopefully this isn't the first of a long line of decisions that the public won't like.
 

Withnail

Well-Known Forumite
He (Mandellson) added: "It is for the company now to prove the worth of their other statements about investing in the UK."
Indeed.
 

cookie_monster

Well-Known Forumite
Mr X said:
Hopefully this isn't the first of a long line of decisions that the public won't like.
i wouldnt bank on it.

francis, if your mum is worried about creme eggs running out, she should come up to sheffield before kraft shut the factory here. theyre on sale at ridiculously low prices in the factory shop.


x
 

tek-monkey

wanna see my snake?
Something I don't get though. If they cut production, they cut sales too. Less Cadbury chocolate on shelves means people move to another brand, so the Cadbury name devalues. What are they to gain? Nobody will move onto American 'candy', what else do Krafty sell that they think could replace Cadburys?

Although if Cadbury themselves were already going to close the plant, have Kraft actually lied? Depends how they worded their 'promise'.
 

db

#chaplife
well thanks, kraft, for making me look like a total naïf.. i can't believe they would announce a closure so soon after the takeover.. are they trying to make everyone hate them??

jesus wept
ntqug7
 

cookie_monster

Well-Known Forumite
tek-monkey said:
Something I don't get though. If they cut production, they cut sales too. Less Cadbury chocolate on shelves means people move to another brand, so the Cadbury name devalues. What are they to gain? Nobody will move onto American 'candy', what else do Krafty sell that they think could replace Cadburys?
let me know if i need to bring food parcels of cadburys chocolate back from sheffield next time im home! ;)


x
 

Gramaisc

Forum O. G.
I have been told that Hershey make Cadbury products under licence in the US. Maybe it's an effort to remove that competition from the home market..

Who knows? Maybe it's not true.
 
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